Project Description

Caring for People Services® provides in-home, non-medical services for people of all ages, and is dedicated to helping clients lead dignified, independent lifestyles in the comfort and safety of their own homes.

The demand for in home care services has never been greater. An aging population, shorter hospital stays and a general preference for aging at home are fueling demand for in home services that help preserve independence. Looking to reach out to potential franchisees interested in entering this quickly expanding field little guy design and CFPS came up with a great web solution.

Here’s an overview of our work for CFPS:

  • Full ownership of site and all login information provided
  • Built a Responsive Mobile site with updated look on WordPress with easy to manage updating, training included
  • Implementation of site wide SEO; Google Analytics, Google Search Console, Bing Webmaster Tools set up
  • Built targeted keyword blog post landing page
  • Wrote all website text content
  • Integrated lead capture on all forms via mail app or .csv file
  • Custom login feature with locked content for members
  • Video production: Created four videos (About CFPS, Why Franchise With Us?, Owner’s Story, The CFPS Difference ) and built YouTube Channel and graphics
  • Created video brochure marketing leave behind
  • One year of hosting, software updates and maintenance, 24/7 site security, and website backups

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